Business Model
Show exactly how money flows through your business — clearly and simply.
Example Company
Nex Skincare Business Model
Nex operates a hybrid model built for premium positioning and scalable repeat revenue.
• Direct to consumer sales via Shopify
• Subscription model to drive repeat purchase and predictable revenue
• Luxury retail partnerships, including targets such as Harrods and Alshaya
• Clinical and professional channel, clinics and practitioner led retail
• Average gross margins of 45 to 60 per cent
Syed’s Tip:
If you can’t sketch it on a napkin, it’s too complicated.
Find innovative ways to make your service or product financially viable, so the end user can fund the purchase based on the value your product or service creates.
This is the quickest way to scale up!
Insights & Secrets:
• Show all revenue streams.
• Add pricing and margin logic.
• Emphasise recurring income.
• Include cost breakdowns only if relevant.
Please fill the text box according to the example on the left.
“Simplicity in numbers builds investor trust”
— Syed Ahmed


